I saw some probably fake videos on social media. They are strange videos about wild animals for example. They are interacting with people in an unusual way. A specific example: frozen animal coming back to life after a few hammer hits. This looks dramatic – and in many cases, they are fake. This AI generated content designed to trigger emotion and shares, not to show real events.
Why these videos are dangerous
- AI tools can now create very realistic videos. You believe that the animals, people in the video are real.
- Content with strong emotions spreads faster, so fake rescues, miracles or disasters are perfect fuel for engagement and misinformation.
- When we believe fabricated scenes, we may copy dangerous behavior in real life.
Example: getting close to a real wild animal or spread harmful myths about nature and animals.
The internet is flooded with AI content
- Recent research by a SEO firm says that content creators write just over half of newly published online articles with the help of AI. (source)
- Another analysis reports that around 52% of all online written content is AI-generated. This shows that AI‑written text has quietly become the new normal. (source)
- I have no information on what percentage of images and videos are artificial.
- Experts often predict that AI may power the majority of online content, but these are forecasts, not measured reality.
How to stay skeptical
- You can question everything: people can generate text, images, and even videos with AI. (source)
- Look for signals:
- check sources,
- read beyond the headline,
- and see whether trusted entities or experts report the same story.
- Slow down: if a piece of content triggers a strong emotional reaction, take a breath before liking or sharing it.
AI slop is also a big problem in these times. Low quality and vast quantity of AI content can be harmful. It can significantly reduce the quality of Internet content.
Now you understand that more and more people create content with AI. This content can be very believable and realistic. Unfortunately, in many cases, people use it to misinform others. So it’s good to browse the internet with a healthy skepticism.
Cover image generated with Flextreme AI. For illustration purposes only.
